What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Northtown Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

SPCA SERVING ERIE COUNTY, Northtown Subaru Dog Days of Kenmore
Subaru Buffalo 4 Mile Chase
KALEIDA HEALTH, WOMEN AND CHILDREN'S HOSPITAL

Subaru Love Promise Heart

Love Promise Stories from Northtown Subaru

Wonderful new books!  –  JULIE F

Wonderful new books!

We were excited to hear about the gift from Subaru and Northtown Automotive. The children's books are beautiful and connect with everyday learning in the classroom. The children and teachers are thrilled to receive such a wonderful gift. Thank you for thinking of us at Windermere Elementary School and supporting our students!


Northtown Subaru Cares for Cancer Patients  –  Nancy H

Northtown Subaru Cares for Cancer Patients

Special thanks to Northtown Subaru for donating blankets, craft kits, and messages of hope to the Leukemia & Lymphoma Society (LLS) to be used for blood cancer patients at Roswell Park. These blankets provide warmth and comfort to patients going through treatment, and Subaru's support provides hope for a brighter future for all cancer patients. Northtown Subaru and LLS repesentatives were joined by Honored Hero, Frank Coseglia who is a 9-year AML survivor to receive this generous donation. Frank, a TSgt in the Air Force was diagnosed at age 22 and went through chemotherapy and a bone marrow transplant. After his very difficult cancer journey, it and took Frank every ounce of strength to return to his "new life". This is when he decided to try to get back into the Air Force. Cancer could not destroy his spirit or willingness to serve our country. Frank is now cancer-free and is able to not only work at the Niagara Falls Air Force Base, but has also found time to volunteer as an Ambassador for the Leukemia & Lymphoma Society. Thanks to research advances made possible through the work of LLS which were funded through support from companies like Subaru, Frank and others like him are able to live full, productive lives and give back to the community. Thank you so much Northtown Subaru for helping save lives and for helping LLS create a world free of blood cancers! We know first-hand that Subaru Loves to Care! For more info, visit www.lls.org/wcny or call 716-834-2578.


Helping Us Reach the Finish Line  –  Susan S

Helping Us Reach the Finish Line

Children’ Hospital of Buffalo recognized Northtown Subaru at a special presentation for “sharing the love” with our patients and families. A donation of $86,756 was made as a result of the 3-month long “Share the Love” sales promotion which ranks in the top ten donations in this national promotion. During the past four years, the Share the Love promotion has raised nearly $150,000.The donations support a $270 million campaign to build the John R. Oishei Children’s Hospital, and will be used to complete our patient rooms with modern technology and essential comforts. Representatives from the Schreiber family, Northtown Subaru and Subaru of America were taken on a personal tour of the facility and specifically the nearly completed Neonatal Intensive Care Unit and Mother Baby Unit where rooms will be named in honor of this long-standing partnership and the amazing philanthropic spirit of our community. As we head to the finish line and November opening, all of us at Children’s Hospital reflect on the steadfast support of companies like Northtown and the Schreiber family who have given us a solid foundation on which to build the Hospital of the future while continuing to provide the best possible care for our children today.


Thank you for the beautiful garden!!!  –  Leanne Z

Thank you for the beautiful garden!!!

Our students have been so excited to win this garden and learn about all of the elements of the prize. Many of our students are new to our country and this has been a real eye opening experience for them. We have been studying about gardening plants as well as birds, butterflies, worms, insects, toads and homes of the animals that reside in Western New York all month. The classroom teachers, library teacher, and math teachers have been working together with students to inquire and research to plan out various garden designs and then to plant the gardens in the front of our school. The students have been sharing with other students and teachers of their learning. We even have shared this with the PTA. The families are willing to tend to the garden over the summer months to ensure that it is cared for while school is out of session. We look forward to building our bird feeder stands and observing our garden and tending to it in the coming month and years. Thank you SUBARU…and the NATIONAL WILDLIFE FEDERATION!!! We really appreciate all you have done for our students and schools.


Getting us to the Finish Line  –  Susan S

Getting us to the Finish Line

Children’ Hospital of Buffalo recognized Northtown Subaru at a special presentation for “sharing the love” with our patients and families.The donation of $86,756, made as a result of the 3-month long “Share the Love” sales promotion, ranks in the top ten donations in this national promotion. During the past four years, the Share the Love promotion has raised nearly $150,000. Monies support a $270 million campaign to build the John R. Oishei Children’s Hospital and will be used to complete our patient rooms with modern technology and essential comforts for the both patient and the family. Representatives from the Schreiber family, Northtown Subaru and Subaru of America were taken on a construction tour of the facility and visited the nearly complete Neonatal Intensive Care Unit and Mother Baby Unit where rooms will be named in honor of this long-standing partnership and the amazing philanthropic spirit of our community. As we head to the finish line and November opening, all of us at Children’s Hospital reflect on the steadfast support of organizations like Northtown, the Schreibers and Subaru of America who given us a solid foundation on which to build the Hospital of the future while continuing to care for our children today. THANK YOU!


Northtown Subaru feeds families in need  –  Catherine S

Northtown Subaru feeds families in need

The Food Bank of Western New York is so grateful for our friends at Northtown Subaru and their continued commitment to helping us fight hunger one day at a time! During our annual Food 2 Families holiday drive to benefit hungry local families, Northtown stopped by with a generous $1,000 donation and a van full of food! Throughout the years, Northtown’s incredible support has helped the Food Bank of WNY provide 22,000 meals to those in need throughout Chautauqua, Cattaraugus, Erie and Niagara counties! It is because of our incredible partners like Northtown Subaru that the Food Bank of WNY is able to provide nutritious food and support to as many as 129,000 individuals in any given month. To learn more about how the Food Bank fights hunger in our community, visit www.foodbankwny.org.


Giving thanks!  –  Kathy N

Giving thanks!

During this "giving" time of year we wish to THANK Northtown Subaru's Joe Hurley & Dan Strzelczyk for stopping by our rescue to drop off care packages for our newly adopted companion animals. Our rescue-Heart of Niagara Animal Rescue, our volunteers, and our pups send a big HAPPY THANKSGIVING to all involved!! Heart of Niagara is a 501c3, not for profit , 100% volunteer, animal rescue based in Lockport, NY (Town of Newfane). We take in local surrenders, and rescue from high kill shelters. We are in the process of renovating a home we purchased in the town of Newfane to meet the needs of our dogs. Our current project is the renovation of a second garage area for our small breed dogs and pups to reside. Our next project will be to convert the pole barn on property to an obedience and agility center. Once completed, we are hoping to be able to help our rescued dogs that are fear re-active, or fear aggressive, build self confidence and learn to trust humans again. These are dogs that have suffered abuses, whether physical, or through neglect, and are in need of special attention and patience. If you would like more information about our rescue (or our adorable adoptable dogs!) you can contact us at- www.heartofniagara.org/ Facebook: Heart of Niagara Animal Rescue / heartofniagara@hotmail.com or call 716-345-7129. We are a donation based organization and are always in need of volunteers. Again, Thank you Northtown Subaru!!


Fulfilling a Promise to Children and Families  –  Susan S

Fulfilling a Promise to Children and Families

Northtown Subaru continues to fulfill its promise to families and children who need expert care only a Children’s Hospital can provide. The Northtown team displays the rendering of a Neonatal Intensive Care (NICU) Room to be named in their honor when the brand new John R. Oishei Children’s Hospital opens in late Fall 2017. Subaru's Share the Love supports the campaign to help build this facility and complete our patient rooms with essential comforts and modern technology essential to their care. The NICU features 64 private rooms that will offer an environment of personalized, comfortable care and minimal stress. It is a special time in history for Children’s Hospital and Western New York. Gifts like this from our community help bring us one step closer to completion of The John R. Oishei Children’s Hospital which will serve as a symbol of hope to families everywhere and ensure specialized pediatric and maternal healthcare is never more than a short drive from home. Visit http://www.kaleidahealth.org/foundations/childrens to see how you can be part of this historic project.


A Dog Days True Tail - as told by Finnley the Dog  –  Finnley F

A Dog Days True Tail - as told by Finnley the Dog

My name is Finnley and I want to say Thank You. I went to Dog Days of Kenmore a couple of weeks ago with my mom and dad and it's a great party! I had an awesome time even though my mom did not let me get anything from the food truck. That day, my mom won a Subaru collar for me, which I now wear proudly when we drive in our SUBARU. My dad bought the car from Northtown Subaru, and we all love it, but I think I love it best because I spend most of the time with my head out the window, which is of course the best part of cars! I am happy to wear my Subaru collar because you guys do so much for dogs, especially me. Thank you for Dog Days of Kenmore - I love meeting new dog friends and hearing people say how handsome I am, and getting free treats! I have been to Dog Days of Kenmore three times. The first time, I was not with my mom and dad; I was with my friends from the City of Buffalo Animal Shelter. I met lots of nice people that day, but when I met my mom & dad they seemed most likely to love and spoil me. I chose to adopt them and I was right! They were not looking for a dog to adopt them, and we never would have met if not for Dog Days of Kenmore. So you see...what you do really does matter. Thank you for caring about dogs and the people who need them. With love and many tail wags, Finnley


Labor of love  –  Kathy N

Labor of love

Heart of Niagara, a 100% volunteer, 501c3 animal rescue, has just purchased a building and is in the process of fitting it to the needs of our animals. Our plan is to create a home-like environment for our dogs awaiting their forever families. We will provide love, obedience training, agility training and behavior modification. Many of the dogs pulled from high kill shelters suffer from anxiety issues and need a patient, quiet transition in order to trust humans again. We are in need of funds for fencing, heating and construction to move forward. **Our future plans include a cat adoption building and a kenneling area for service personal that must leave their animals to serve our country overseas and don't have family or friends to care for their companion. They are forced with the agonizing decision to surrender their dog to an SPCA or rescue to adopt to another family. We would love to act as a guardian until their return. We are also sensitive to the plight of elderly pets, those left behind as their owners are placed in nursing homes. We would provide them with a loving home while searching for a special family to welcome them into their lives.


Northtown Subarus generosity is electric!  –  Patrick O

Northtown Subarus generosity is electric!

Northtown Subaru's generosity is electric! The Amherst Middle School Rock Orchestra, under the direction of Mr. Patrick ODonnell, received a Subaru Love Promise grant this school year to electrify their string program. The donation helped us purchase a new amplifier and cable to plug-in our string instruments. This opportunity will help motivate and challenge our students musically and allow us to bring our community performances to another level. We are very thankful for the opportunity to partner with Northtown Subaru and appreciate the work Subaru is doing for the Amherst community.


Buffalo Subaru 4 Mile Chase  –  Susan G

Buffalo Subaru 4 Mile Chase

For 35 years the Buffalo Subaru Chase has brought together runners from all over the world in support of Western New York charities. Northtown Subaru has been a proud partner in that tradition for 30 of those years. Proceeds from the 35th running of the Buffalo Subaru Chase will support two outstanding local organizations dedicated to the health and wellness of our community. The ECMC Foundation provides program and patient support for ECMC, Western New York's Level 1 Trauma Center. As the regions safety net hospital, ECMC also provides care to the most vulnerable in our community. The Police Athletic League of Buffalo provides recreation and other programming to the youth of our community, giving them invaluable opportunities to participate in organized sports programs not otherwise available to inner city youth. ECMC Foundation and PAL are grateful to Subaru for it's continued support and commitment to improving the health and well being of Western New York.


The Promise for a Healthy Future  –  Susan S

The Promise for a Healthy Future

Our friends from Northtown Subaru and beneficiaries from Children's Hospital got together at the site of the soon to be built Children's Hospital to celebrate and "Share the Love." A beautiful $20,000 donation gets us another step closer to completing the brand new John R. Oishei Children's Hospital and helps to ensure families like the Lyons will never have to worry about where they will go for their medical care. Very soon, we will have our brand new Hospital on the Buffalo/Niagara Medical Campus where we can continue to provide the uncompromising, compassionate care that has been our hallmark for more than 120 years. Thank you Northtown Subaru for making this promise to the children of Western New York.


Goals for Univerity At Buffalo Mens Hockey Team  –  University at Buffalo M

Goals for Univerity At Buffalo Mens Hockey Team

Northtown has made a donation to The University at Buffalo Men's Hockey Team who are heading to The ACHA Mens Division I National Championships for the first time in over 10 years! UB Hockey has earned a spot in The ACHA Mens Division I National Championships. As a company we strive to reach out to our community and help in times of need. With every Dollar Counting, we hope to have helped UB get one step further in getting to Nationals.


Northtown Subaru Partners With SPCA Serving Erie County For the Lights of Love Event  –  Joe H

Northtown Subaru Partners With SPCA Serving Erie County For the Lights of Love Event

Northtown Subaru is a business with a heart! We recently partnered with Northtown Subaru on our annual Lights of Love event and were thrilled at the results. People donated in memory of a person or pet and, in return, received a light of remembrance that was lit on a holiday tree. Thanks to Northtown Subaru's support, and the support of hundreds of donors, we raised more than $13,000 for homeless pets. These funds will be used to provide care and comfort for stray, orphaned and abused animals.